The Milas carpet which is called with its district name contributes both to the local and national economy. A disastrous drop in the production of carpets in Milas, famous for its carpets has been recently observed. In this research, the current conditions of carpet making activities in Milas were studied in the context of socio-demographic characteristics of weavers, knowledge about their weaving activities, and marketing and production problems of Milas carpet making. It was determined that the problems encountered were generally economic and technical issues related to marketing and production, and some possible solutions were presented to the existing concerns. SWOT analysis was conducted on the basis of empirical findings and it was concluded that carpet weaving in Milas has an immense potential to grow as a sector rather than an activity.