Quality reminds itself in the lives of people and organizations as a lifestyle which is always demanded. Total Quality Management or TQM, (TKY in Turkish) emerging as a management approach, creates the infrastructure of this demand. There are either positive or negative views about Total Quality Management philosophy. In Turkey, TQM philosophy has been applied since 1999 in institutions dependent to Ministry of Education under legal regulations. Under these regulations, rewarding competitions have been organized for crews in the workplaces or institutions. In this study the rewarding process was investigated rather than the positive or negative discussions about the TQM philosophy. The qualitative evaluation of before, during and after the rewarding process for the rewarded institutions consist of the subject of this study. The study was applied by using one of the qualitative research designs, the "situational study design". For this purpose, in the framework of maximum variation sampling, interviews with representatives of seven schools/institutions were made. By the analysis made according to the content analysis method, the inside and outside reflections of the rewarding process of TQM are seen to be positive. The efforts are seen to be continued afterwards the rewarding process and also the success is seen to be so. For the purpose of the increasing the quality of the services such as the education which is aimed for the people, the TQM rewarding process should be continued and kept alive no matter how it is named.