THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS

MEMİŞ KOCAMAN, EMEL

THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS

Emel MEMİŞ KOCAMAN (Tokat Gaziosmanpaşa University, Tokat, Turkey)

Uluslararası Avrasya Sosyal Bilimler Dergisi

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Yıl: 2018 Cilt: 9 Sayı: 34 Sayfa Aralığı: 2134 - 2149 Metin Dili: İngilizce İndeks Tarihi: 01-11-2019

THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS

Öz:

With the increasing consumer demand and interest, traditional food has become an importantsales, marketing and promotion tool for the food and beverage business. This study wasconducted to evaluate the availability and the objective of having traditional food in restaurantmenus, and customer group that prefers traditional food the most according to the country,years of operation and seating capacity of the business. The study used a questionnaire and wasconducted in 576 restaurant employees in Italy, Czech Republic and Turkey. The study found thatmost businesses have traditional food in their menus and that there is a significant differencebetween restaurants when compared according to the years of operation and seating capacity(p<0.05). There is also a significant difference between countries in terms of their customergroup that prefer traditional food in restaurants (p<0.001). This study provides information forrestaurant managers about traditional food.

Anahtar Kelime:

Konular: Arkeoloji Tarih Coğrafya Müzik Sosyoloji Felsefe Hukuk Sanat Dil ve Dil Bilim

RESTORANTLARDA GELENEKSEL YİYECEKLERİN SATIŞINDA ETKİLİ OLAN FAKTÖRLER

Öz:

Anahtar Kelime:

Konular: Arkeoloji Tarih Coğrafya Müzik Sosyoloji Felsefe Hukuk Sanat Dil ve Dil Bilim

Belge Türü: Makale Makale Türü: Araştırma Makalesi Erişim Türü: Erişime Açık

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APA	MEMİŞ KOCAMAN E (2018). THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. , 2134 - 2149.
Chicago	MEMİŞ KOCAMAN EMEL THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. (2018): 2134 - 2149.
MLA	MEMİŞ KOCAMAN EMEL THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. , 2018, ss.2134 - 2149.
AMA	MEMİŞ KOCAMAN E THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. . 2018; 2134 - 2149.
Vancouver	MEMİŞ KOCAMAN E THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. . 2018; 2134 - 2149.
IEEE	MEMİŞ KOCAMAN E "THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS." , ss.2134 - 2149, 2018.
ISNAD	MEMİŞ KOCAMAN, EMEL. "THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS". (2018), 2134-2149.

APA	MEMİŞ KOCAMAN E (2018). THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. Uluslararası Avrasya Sosyal Bilimler Dergisi, 9(34), 2134 - 2149.
Chicago	MEMİŞ KOCAMAN EMEL THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. Uluslararası Avrasya Sosyal Bilimler Dergisi 9, no.34 (2018): 2134 - 2149.
MLA	MEMİŞ KOCAMAN EMEL THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. Uluslararası Avrasya Sosyal Bilimler Dergisi, vol.9, no.34, 2018, ss.2134 - 2149.
AMA	MEMİŞ KOCAMAN E THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. Uluslararası Avrasya Sosyal Bilimler Dergisi. 2018; 9(34): 2134 - 2149.
Vancouver	MEMİŞ KOCAMAN E THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS. Uluslararası Avrasya Sosyal Bilimler Dergisi. 2018; 9(34): 2134 - 2149.
IEEE	MEMİŞ KOCAMAN E "THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS." Uluslararası Avrasya Sosyal Bilimler Dergisi, 9, ss.2134 - 2149, 2018.
ISNAD	MEMİŞ KOCAMAN, EMEL. "THE FACTORS EFFECTIVE IN THE SALE OF TRADITIONAL FOOD IN RESTAURANTS". Uluslararası Avrasya Sosyal Bilimler Dergisi 9/34 (2018), 2134-2149.