Simge ÜNLÜ KURT
(Sakarya Üniversitesi, İletişim Fakültesi, Sakarya, Türkiye)
Yıl: 2018Cilt: 9Sayı: 33ISSN: 1309-1581 / 1309-1581Sayfa Aralığı: 69 - 76İngilizce

209 1
An Alternative Event Managament Tool for Public Relations: The Case of Eventbrite
Event management in public relations could be described as planing, organization and evaluation process of the events with different purposes –publicity, creating awareness, celebration etc.- for the aims of a person, instution or organization. In this direction purpose of this study is presenting digital agora as an alternative event management tool for public relations. In this direction related literature and the case study for digital agora will be examined in terms of event management feature of public relations. Digital agoras take an important role in spreading events rapidly, growing the attention and sustain the effects systematically for the event management process. The importance of this study is the alternative and accessible event management tool revealed especially for independent organizations.
Fen > Mühendislik > Bilgisayar Bilimleri, Yapay Zeka
Fen > Mühendislik > Bilgisayar Bilimleri, Sibernitik
Fen > Mühendislik > Bilgisayar Bilimleri, Donanım ve Mimari
Fen > Mühendislik > Bilgisayar Bilimleri, Bilgi Sistemleri
Fen > Mühendislik > Bilgisayar Bilimleri, Teori ve Metotlar
Sosyal > Davranış Bilimleri
Sosyal > İletişim
DergiAraştırma MakalesiErişime Açık
  • Anık, C. (2015). Meşruiyetin Sosyal Psikolojisi, İstanbul. Kaknüs Yayınları.
  • Alikılıç, Ö. A. (2011). Public Relations 2.0 New Stakeholders and New Techniques in Social Media. Ankara: Efil Publisher.
  • Atabek N. & Erdal D. (1998). Public Opinion and Communication. Eskişehir: Anadolu University Press.
  • Bennett, S. & Marton, K. (2010). “Beyond the ‘Digital Natives Debate: Towards a More Nuanced Understanding of Students’ Technology Experiences”. Journal of Computer Assisted Learning. 26: 321-331.
  • Bumin, K. (2010). City in the Quest for Democracy. Konya: Çizgi Publisher.
  • Diani, M. (2001). “Social Movement Analysis and Voluntary Action Analysis: An İdiosyncratic View”. Paper for the Conference. The Third Sector from a European Perspective. University Trento. Italian. 15-16 December.
  • Işık, M. (2012). Kitle İletişim Teorilerine Giriş. Eğitim Yayınevi.
  • Keskin, O. B. ve Büyükçağlar S. (2012). İnternet ve Demokrasi. inet-tr’12 17. Türkiye’de İnternet Konferansı Tam Metin Kitapçığı, 7-9 Kasım 2012, Anadolu Üniversitesi İletişim Bilimleri Fakültesi, Eskişehir.
  • Melen, M. (1997). Democracy. New Turkey Journal, Issue: 17. September-October.
  • Shone, A. & Parry B. (2010). Successful Event Management. Andover: Cengage Learning EMEA.
  • Solis, B. (2008). The essential guide to social media. Available in url http://www. scribd.com/doc/3283966/The-Essential-Guide-to-Social-Media. Publication read, 20, 2010.
  • Tekinalp, Ş. (2013). Gerçek Dijital Uçurum: Tüketiciye Karşı Vatandaş. İstanbul Arel Üniversitesi İletişim Çalışmaları Dergisi, 2(4), 13-21.
  • Wolf, P., Wolf, J., & Levine, D. (2005). Event planning made easy. New York: McGraw-Hill. Liite. https://Eventbrite.com/ Accessed on: 13.04.2018

TÜBİTAK ULAKBİM Ulusal Akademik Ağ ve Bilgi Merkezi Cahit Arf Bilgi Merkezi © 2019 Tüm Hakları Saklıdır.