Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign
Yıl: 2020 Cilt: 7 Sayı: 1 Sayfa Aralığı: 21 - 28 Metin Dili: İngilizce DOI: 10.5152/addicta.2020.19046 İndeks Tarihi: 22-09-2020
Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign
Öz: Based on data from mixed designed research, the purpose of this study was to develop design elements ofa public communication campaign on the fight against substance addiction. A focus group was conductedwith mothers from the city of İzmir, Turkey. Based on the focus group findings, a survey was conducted bydistributing a questionnaire to 403 mothers in İzmir. Focus group qualitative data revealed that motherswere generally aware of the risks regarding substance addiction; however, they do not relate the issue totheir own children. Further, mothers were shown to be the people closest the children in their families.Survey results revealed that mothers from higher socioeconomic backgrounds were more knowledgeableregarding substance addiction. A cluster analysis showed that mothers with less education and lower incomelevels had lower perceptions about substance addiction risk for school environments, neighborhoods, andthe city, while mothers with more education and higher income levels had higher levels of such perceptions.Considering the results of our study, mothers were chosen as the main target for the public communicationcampaign. Additionally, increasing social awareness about substance addiction was decided as the campaign’s main objective.
Anahtar Kelime: Belge Türü: Makale Makale Türü: Araştırma Makalesi Erişim Türü: Erişime Açık
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| APA | Atabek U, Şendur Atabek G, Ayvat A (2020). Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. , 21 - 28. 10.5152/addicta.2020.19046 |
| Chicago | Atabek Umit,Şendur Atabek Gülseren,Ayvat Ali Galip Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. (2020): 21 - 28. 10.5152/addicta.2020.19046 |
| MLA | Atabek Umit,Şendur Atabek Gülseren,Ayvat Ali Galip Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. , 2020, ss.21 - 28. 10.5152/addicta.2020.19046 |
| AMA | Atabek U,Şendur Atabek G,Ayvat A Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. . 2020; 21 - 28. 10.5152/addicta.2020.19046 |
| Vancouver | Atabek U,Şendur Atabek G,Ayvat A Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. . 2020; 21 - 28. 10.5152/addicta.2020.19046 |
| IEEE | Atabek U,Şendur Atabek G,Ayvat A "Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign." , ss.21 - 28, 2020. 10.5152/addicta.2020.19046 |
| ISNAD | Atabek, Umit vd. "Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign". (2020), 21-28. https://doi.org/10.5152/addicta.2020.19046 |
| APA | Atabek U, Şendur Atabek G, Ayvat A (2020). Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. Addicta: The Turkish Journal on Addictions, 7(1), 21 - 28. 10.5152/addicta.2020.19046 |
| Chicago | Atabek Umit,Şendur Atabek Gülseren,Ayvat Ali Galip Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. Addicta: The Turkish Journal on Addictions 7, no.1 (2020): 21 - 28. 10.5152/addicta.2020.19046 |
| MLA | Atabek Umit,Şendur Atabek Gülseren,Ayvat Ali Galip Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. Addicta: The Turkish Journal on Addictions, vol.7, no.1, 2020, ss.21 - 28. 10.5152/addicta.2020.19046 |
| AMA | Atabek U,Şendur Atabek G,Ayvat A Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. Addicta: The Turkish Journal on Addictions. 2020; 7(1): 21 - 28. 10.5152/addicta.2020.19046 |
| Vancouver | Atabek U,Şendur Atabek G,Ayvat A Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign. Addicta: The Turkish Journal on Addictions. 2020; 7(1): 21 - 28. 10.5152/addicta.2020.19046 |
| IEEE | Atabek U,Şendur Atabek G,Ayvat A "Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign." Addicta: The Turkish Journal on Addictions, 7, ss.21 - 28, 2020. 10.5152/addicta.2020.19046 |
| ISNAD | Atabek, Umit vd. "Mothers’ Perceptions of Substance Addiction: A Research Design for Components of a Public Communication Campaign". Addicta: The Turkish Journal on Addictions 7/1 (2020), 21-28. https://doi.org/10.5152/addicta.2020.19046 |
