The purpose of the study is to analyse the content of investor relations web sites of the corporations on the basis of “access, positivity, openness, assurances, networking and sharing of tasks” strategies which are defined as relationship maintenance strategies in public relations. Within this framework, investor relations web sites of the corporations included in the top 10 in the 2016 research of Turkey’s top 500 companies published by Capital Magazine analysed in the context of public relations relationship maintenance strategies. It was determined that the most apparent category of access strategy on the investor relations web site is “labelling investor relations link” and “interactive content” within the scope of the positive strategy. In terms of openness strategy, “stock information”, “annual reports” and “list of the board of directors” categories became prominent. It is determined that “corporate governance” and “CEO’s message in annual report” are the categories that are most apparent in the context of the assurance strategy. It was observed that 10 corporations, which are analysed in terms of networking strategy, have turned to cooperation to establish relations with third parties and sharing of tasks strategy for problem solving was not included in the investor relations web sites of the corporations.