Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi

CERDA, Sedef SÜNER PLA; YARGIN, Gülşen TÖRE

Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi

Yürütücü

Gülşen TÖRE YARGIN (ORTA DOĞU TEKNİK ÜNİVERSİTESİ, MİMARLIK FAKÜLTESİ, ENDÜSTRİ ÜRÜNLERİ TASARIMI BÖLÜMÜ)

Araştırmacı(lar)

Sedef Süner PLA CERDA (ORTA DOĞU TEKNİK ÜNİVERSİTESİ, MİMARLIK FAKÜLTESİ, ENDÜSTRİ ÜRÜNLERİ TASARIMI BÖLÜMÜ)

22 19

Proje Grubu: SOBAG Sayfa Sayısı: 146 Proje No: 120K215 Proje Bitiş Tarihi: 31.12.2020 Metin Dili: Türkçe İndeks Tarihi: 27-07-2021

Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi

Öz:

Bu proje, COVID-19 salgınının getirdigi sosyal izolasyon kosulları altında uzaktan sürdürülmekte olan kullanıcı deneyimi (UX - User Experience) arastırma pratiklerini incelemeyi amaçladı. Bu kapsamda var olan uzaktan arastırma yöntem ve araçları tarandı, küresel baglamda konuya iliskin profesyonellerin görüs ve deneyimlerini paylastıgı salgının ilk altı aylık döneminde yayınlanan blog yazıları incelendi ve Türkiye baglamında alanda faaliyet yürüten 7 firmanın gerçeklestirdigi pratikler, yönetici ve çalısanlarıyla yapılan yarı yapılandırılmıs görüsmeler yoluyla arastırıldı. Proje sonuçlarına göre, salgın kosullarının gerektirdigi uzaktan çalısma ortamı, kullanıcı deneyimi arastırmasını planlama, örneklem kapsayıcılıgı, katılımcıyla uyumlanma, baglam gözlemi, etkilesimli arastırma ortamı ve ekip içi iletisim gibi konularda zorluklar yasatmakla birlikte, arastırmanın mekândan bagımsız yürütülebilmesi, katılımcı yönetimi ve sistemli çalısma konularında da çesitli avantajlar ve imkanlar sagladı. Ayrıca, kullanıcı deneyimi arastırması kurgusunda, firmaların belirledigi arastırma sorusu ve arastırma ihtiyacını belirleme çalısmalarının, müsteri firmanın kullanıcı deneyimi arastırmasına yaklasımının ve arastırmacının alt yapısının önemli rolü oldugu görüldü. Bu alandaki ?arastırma geçerliligi? tanımlarının bilimsel kabullerden belli noktalarda ayrıstıgı saptandı. Proje sonucu edinilen bulgular dogrultusunda, uzaktan kullanıcı deneyimi arastırması pratiginde yasanan süreçler, kullanılan yöntemler ve araçlar tespit edildi. Son olarak, edinilen bilgiler dogrultusunda uzaktan kullanıcı arastırmasında göz önünde bulundurulması gereken konulara iliskin bir çerçeve olusturuldu ve bu dogrultuda kullanıcı deneyimi arastırmasını uzaktan yürütmeyi destekleyici bir rehber gelistirildi.

Anahtar Kelime: uzaktan arastırma kullanıcı deneyimi arastırması kullanıcı deneyimi

Konular: Endüstri Mühendisliği

Erişim Türü: Erişime Açık

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APA	YARGIN G, CERDA S (2020). Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. , 1 - 146.
Chicago	YARGIN Gülşen TÖRE,CERDA Sedef SÜNER PLA Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. (2020): 1 - 146.
MLA	YARGIN Gülşen TÖRE,CERDA Sedef SÜNER PLA Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. , 2020, ss.1 - 146.
AMA	YARGIN G,CERDA S Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. . 2020; 1 - 146.
Vancouver	YARGIN G,CERDA S Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. . 2020; 1 - 146.
IEEE	YARGIN G,CERDA S "Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi." , ss.1 - 146, 2020.
ISNAD	YARGIN, Gülşen TÖRE - CERDA, Sedef SÜNER PLA. "Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi". (2020), 1-146.

APA	YARGIN G, CERDA S (2020). Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. , 1 - 146.
Chicago	YARGIN Gülşen TÖRE,CERDA Sedef SÜNER PLA Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. (2020): 1 - 146.
MLA	YARGIN Gülşen TÖRE,CERDA Sedef SÜNER PLA Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. , 2020, ss.1 - 146.
AMA	YARGIN G,CERDA S Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. . 2020; 1 - 146.
Vancouver	YARGIN G,CERDA S Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi. . 2020; 1 - 146.
IEEE	YARGIN G,CERDA S "Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi." , ss.1 - 146, 2020.
ISNAD	YARGIN, Gülşen TÖRE - CERDA, Sedef SÜNER PLA. "Kullanıcı Deneyimi Arastırması Sürecini Uzaktan Gerçeklestirmeyi Destekleyici Bir Rehber Gelistirilmesi". (2020), 1-146.