Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis

Çağatan TAŞKIN, (, PhD., Uludag University, Faculty of Economics and Administrative Sciences, Department of Business Administration Bursa, Turkiye)
Erdoğan KOÇ, (PhD., Bandirma 17 Eylul University, Faculty of Economics and Administrative Sciences, Department of Business Administration, Bandırma, Turkiye)
Hakan BOZ (PhD., Usak University, School of Applied Sciences, Department of International Trade, Usak, Turkiye,)
İşletme ve Ekonomi Araştırmaları Dergisi
11 0
Yıl: 2017 Cilt: 8 Sayı: 3 Sayfa Aralığı: 533 - 553 Metin Dili: İngilizce İndeks Tarihi: 29-07-2022

Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis

Öz:
This study aims to investigate the perceived images of Eastern and Southeastern Anatolia regions in Turkey. These regions offer many opportunities in terms of history and culture, nature and food tourism. Using EEG and Eye Tracker devices, these two destinations, where potential tourists are blurred, and the two destinations where there are no clashes, measured levels of arousal, interest and negative value against the destination advertisements. It has been found that, with the discovery of an important element in the conflicts in the two conflicting destinations, tourists could take a small amount of risk with the intention of discovering new destinations
Anahtar Kelime:

Konular: Tarih
Belge Türü: Makale Makale Türü: Araştırma Makalesi Erişim Türü: Erişime Açık
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APA Taşkın Ç, KOÇ E, BOZ H (2017). Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. , 533 - 553.
Chicago Taşkın Çağatan,KOÇ ERDOĞAN,BOZ Hakan Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. (2017): 533 - 553.
MLA Taşkın Çağatan,KOÇ ERDOĞAN,BOZ Hakan Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. , 2017, ss.533 - 553.
AMA Taşkın Ç,KOÇ E,BOZ H Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. . 2017; 533 - 553.
Vancouver Taşkın Ç,KOÇ E,BOZ H Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. . 2017; 533 - 553.
IEEE Taşkın Ç,KOÇ E,BOZ H "Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis." , ss.533 - 553, 2017.
ISNAD Taşkın, Çağatan vd. "Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis". (2017), 533-553.
APA Taşkın Ç, KOÇ E, BOZ H (2017). Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. İşletme ve Ekonomi Araştırmaları Dergisi, 8(3), 533 - 553.
Chicago Taşkın Çağatan,KOÇ ERDOĞAN,BOZ Hakan Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. İşletme ve Ekonomi Araştırmaları Dergisi 8, no.3 (2017): 533 - 553.
MLA Taşkın Çağatan,KOÇ ERDOĞAN,BOZ Hakan Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. İşletme ve Ekonomi Araştırmaları Dergisi, vol.8, no.3, 2017, ss.533 - 553.
AMA Taşkın Ç,KOÇ E,BOZ H Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. İşletme ve Ekonomi Araştırmaları Dergisi. 2017; 8(3): 533 - 553.
Vancouver Taşkın Ç,KOÇ E,BOZ H Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis. İşletme ve Ekonomi Araştırmaları Dergisi. 2017; 8(3): 533 - 553.
IEEE Taşkın Ç,KOÇ E,BOZ H "Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis." İşletme ve Ekonomi Araştırmaları Dergisi, 8, ss.533 - 553, 2017.
ISNAD Taşkın, Çağatan vd. "Perceptual Image of Conflict-Ridden Destinations: An EEG and Eye Tracker Analysis". İşletme ve Ekonomi Araştırmaları Dergisi 8/3 (2017), 533-553.
Sayfa Oluşturulma Tarihi
23-04-2024 2:34

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